I saw a Platypus Wordmark REV

Approach and strategic methodology with creative curiousity.

 

We believe that collaborative, strategic design thinking makes a measurable, positive difference to any problem. With this approach we create and deliver cutting edge designs that reflects your vision, building the bridge from conception to where you want to be. Our strategies are finely tuned and targeted to engage with your end-user, delivering the best possible outcome within your budget.

We thrive on delivering success for our clients, and that means gaining a deeper understanding of your purpose, your ‘why’: your business operations your customers and stakeholders. Utilising our full tool kit and creative marketing ideas, we customise our offering to meet your needs.

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Ensuring that key stakeholders are able to contribute to the process and become fully invested is integral to the success any project we undertake. Through ongoing open collaboration we determine the appropriate direction, ensuring it aligns with company vision strategy.

We invest time to immerse in the business, connecting with employees, customers and other stakeholders to gain a deeper understanding and appreciation of the brand.

Our approach to branding includes numerous considered steps – exploration, evaluation, expression, execution and ongoing engagement. Our direction considers both:

  1. Strategic – identifying and evaluating the market(s); 
  2. Tactical – how and what methods and resources will be used to execute the strategy.

This approach provides a clear pathway forward and together with the appropriate tools provides a strong foundation for success.

Ripple-Effect-A

The strategy always informs the design process and furthers carefully-crafted concepts. We provide guidance in maintaining momentum and how best to engage with the audiences (both internal and external) through a clear Action (Roll-out) Plan. Strategies considered throughout the design process are refined, with each action aligned to clearly defined objections. 

We provide full integrated marketing solutions leveraging specialised expertise to achieve your marketing goals. Our scalable solutions assist in goal development and execution, whilst consistently maintaining the momentum in the ever changing and competitive space.

Brand-Management-A